/* ===== BMD Agency — feuille de style partagée (subpages) ===== */
:root{
  --bg:0 0% 0%;--fg:0 0% 100%;--card:0 0% 5%;--muted:0 0% 64%;
  --border:0 0% 20%;--sub:210 17% 95%;--red:#e6391f;--red-soft:rgba(230,57,31,.12);
  --wa:#25D366;--ease:cubic-bezier(.2,.7,.2,1);
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{background:hsl(var(--bg));color:hsl(var(--fg));font-family:"Inter",-apple-system,sans-serif;line-height:1.55;font-size:16px;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;text-rendering:optimizeLegibility;overflow-x:hidden;position:relative}
::selection{background:var(--red);color:#fff}
a{color:inherit;text-decoration:none}
:focus-visible{outline:2px solid var(--red);outline-offset:3px;border-radius:4px}
.serif{font-family:"Instrument Serif",Georgia,serif;font-style:italic;font-weight:400}
.label{font-size:12px;letter-spacing:.24em;text-transform:uppercase;color:var(--red);font-weight:600;margin-bottom:16px}
img{max-width:100%;display:block}
/* micro-détails finition */
h1,h2,h3{text-wrap:balance}
p{text-wrap:pretty}
[id]{scroll-margin-top:110px}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
::-webkit-scrollbar{width:11px}
::-webkit-scrollbar-track{background:#000}
::-webkit-scrollbar-thumb{background:hsl(var(--border)/.6);border-radius:100px;border:2px solid #000}
::-webkit-scrollbar-thumb:hover{background:hsl(var(--border))}

/* grain */
body::after{content:'';position:fixed;inset:0;z-index:9999;pointer-events:none;opacity:.022;mix-blend-mode:overlay;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='120' height='120'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='3'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

/* liquid glass helper */
.liquid-glass{background:rgba(255,255,255,.01);backdrop-filter:blur(4px);-webkit-backdrop-filter:blur(4px);box-shadow:inset 0 1px 1px rgba(255,255,255,.1);position:relative;overflow:hidden}
.liquid-glass::before{content:'';position:absolute;inset:0;border-radius:inherit;padding:1.4px;background:linear-gradient(180deg,rgba(255,255,255,.45) 0%,rgba(255,255,255,.15) 20%,rgba(255,255,255,0) 40%,rgba(255,255,255,0) 60%,rgba(255,255,255,.15) 80%,rgba(255,255,255,.45) 100%);-webkit-mask:linear-gradient(#fff 0 0) content-box,linear-gradient(#fff 0 0);-webkit-mask-composite:xor;mask-composite:exclude;pointer-events:none}

/* ===== NAV premium (capsule flottante glass) ===== */
nav{position:fixed;top:18px;left:50%;transform:translateX(-50%);z-index:100;width:calc(100% - 40px);max-width:1200px;display:flex;align-items:center;justify-content:space-between;padding:10px 12px 10px 20px;border-radius:100px;background:rgba(12,12,12,.55);backdrop-filter:blur(18px) saturate(1.4);-webkit-backdrop-filter:blur(18px) saturate(1.4);border:1px solid hsl(var(--border)/.55);box-shadow:0 8px 40px -12px rgba(0,0,0,.7),inset 0 1px 0 rgba(255,255,255,.06);transition:padding .35s var(--ease),background .35s,box-shadow .35s,top .35s}
nav.scrolled{top:12px;background:rgba(8,8,8,.75);box-shadow:0 10px 44px -12px rgba(0,0,0,.85),inset 0 1px 0 rgba(255,255,255,.07)}
.brand{display:flex;align-items:center;gap:10px;color:#fff;z-index:120}
.wordmark{font-size:20px;font-weight:800;letter-spacing:-.04em;color:#fff;line-height:1}
.wordmark .wm-dot{color:var(--red)}
.wordmark .wm-sub{font-weight:500;color:hsl(var(--muted));letter-spacing:0;font-size:.9em}
.nav-links{display:flex;gap:2px;align-items:center;font-size:13.5px}
.nav-links a{position:relative;z-index:0;color:hsl(var(--muted));padding:9px 15px;border-radius:100px;font-weight:500;letter-spacing:-.01em;transition:color .25s}
.nav-links a::before{content:'';position:absolute;inset:0;z-index:-1;border-radius:100px;background:rgba(255,255,255,.06);opacity:0;transform:scale(.85);transition:opacity .25s,transform .25s var(--ease)}
.nav-links a:hover{color:#fff}
.nav-links a:hover::before{opacity:1;transform:scale(1)}
.nav-links a.active{color:#fff}
.nav-links a.active::before{opacity:1;transform:scale(1);background:rgba(255,255,255,.09);box-shadow:inset 0 0 0 1px hsl(var(--border)/.7)}
.nav-cta{display:inline-flex;align-items:center;gap:8px;background:#fff;color:#000;border-radius:100px;padding:10px 20px;font-size:13.5px;font-weight:600;letter-spacing:-.01em;transition:transform .2s,box-shadow .3s;box-shadow:0 4px 20px -6px rgba(255,255,255,.35)}
.nav-cta svg{flex-shrink:0;fill:var(--wa)}
.nav-cta:hover{transform:translateY(-1px);box-shadow:0 8px 26px -6px rgba(255,255,255,.5)}
.nav-right{display:flex;align-items:center;gap:12px}
.burger{display:none;flex-direction:column;gap:5px;width:42px;height:42px;align-items:center;justify-content:center;background:rgba(255,255,255,.05);border:1px solid hsl(var(--border)/.6);border-radius:100px;cursor:pointer;z-index:120;transition:background .2s}
.burger:hover{background:rgba(255,255,255,.1)}
.burger span{width:18px;height:2px;background:#fff;border-radius:2px;transition:transform .3s,opacity .3s}
.burger.open span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.burger.open span:nth-child(2){opacity:0}
.burger.open span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}
.mobile-menu{position:fixed;inset:0;z-index:110;background:rgba(6,6,6,.98);backdrop-filter:blur(20px);display:flex;flex-direction:column;justify-content:space-between;opacity:0;pointer-events:none;transition:opacity .4s var(--ease);padding:calc(env(safe-area-inset-top) + 76px) 24px calc(env(safe-area-inset-bottom) + 26px)}
.mobile-menu::before{content:'';position:absolute;top:0;left:0;right:0;height:220px;background:radial-gradient(ellipse 70% 100% at 50% 0,var(--red-soft),transparent 70%);pointer-events:none}
.mobile-menu.open{opacity:1;pointer-events:auto}
.mm-links{display:flex;flex-direction:column;position:relative;z-index:1}
.mobile-menu .mm-links a{position:relative;display:flex;align-items:center;gap:14px;font-size:21px;font-weight:600;letter-spacing:-.5px;color:#fff;padding:15px 4px;border-bottom:1px solid hsl(var(--border)/.35);opacity:0;transform:translateY(12px);transition:opacity .5s var(--ease),transform .5s var(--ease),color .2s}
.mobile-menu.open .mm-links a{opacity:1;transform:none}
.mobile-menu.open .mm-links a:nth-child(1){transition-delay:.06s}
.mobile-menu.open .mm-links a:nth-child(2){transition-delay:.12s}
.mobile-menu.open .mm-links a:nth-child(3){transition-delay:.18s}
.mobile-menu.open .mm-links a:nth-child(4){transition-delay:.24s}
.mobile-menu.open .mm-links a:nth-child(5){transition-delay:.30s}
.mobile-menu .mm-i{font-family:"Instrument Serif",serif;font-style:italic;font-size:13px;color:var(--red);width:22px;flex-shrink:0}
.mobile-menu .mm-arrow{margin-left:auto;width:18px;height:18px;color:hsl(var(--muted));transition:transform .25s,color .25s}
.mobile-menu .mm-links a:active{color:var(--red)}
.mobile-menu .mm-links a:active .mm-arrow{transform:translateX(4px);color:var(--red)}
.mm-foot{position:relative;z-index:1;display:flex;flex-direction:column;gap:14px;opacity:0;transform:translateY(12px);transition:opacity .5s var(--ease) .36s,transform .5s var(--ease) .36s}
.mobile-menu.open .mm-foot{opacity:1;transform:none}
.mobile-menu .mm-cta{font-size:15.5px;padding:15px 28px;border-radius:100px;background:var(--wa);color:#04220f;font-weight:700;display:inline-flex;align-items:center;justify-content:center;gap:10px;box-shadow:0 10px 30px -8px rgba(37,211,102,.5)}
.mobile-menu .mm-cta svg{fill:#04220f}
.mm-tag{text-align:center;font-size:12px;color:hsl(var(--muted));letter-spacing:.02em}
.mm-tag b{color:#fff;font-weight:600}

/* ===== BUTTONS ===== */
.btn-solid{display:inline-flex;align-items:center;gap:10px;background:#fff;color:#000;border-radius:100px;padding:15px 30px;font-size:15.5px;font-weight:600;transition:transform .2s,box-shadow .3s;box-shadow:0 6px 30px -8px rgba(255,255,255,.3)}
.btn-solid:hover{transform:translateY(-2px);box-shadow:0 12px 40px -8px rgba(255,255,255,.45)}
.btn-ghost{display:inline-flex;align-items:center;gap:9px;border-radius:100px;padding:15px 28px;font-size:15.5px;font-weight:600;color:#fff;transition:background .25s,border-color .25s;border:1px solid hsl(var(--border)/.8);background:rgba(255,255,255,.02)}
.btn-ghost:hover{background:rgba(255,255,255,.06);border-color:hsl(var(--border))}
.btn-wa{display:inline-flex;align-items:center;justify-content:center;gap:10px;background:rgba(255,255,255,.01);backdrop-filter:blur(4px);box-shadow:inset 0 1px 1px rgba(255,255,255,.1);color:#fff;border-radius:100px;padding:15px 30px;font-size:15.5px;font-weight:600;transition:transform .2s;position:relative;overflow:hidden}
.btn-wa::before{content:'';position:absolute;inset:0;border-radius:inherit;padding:1.4px;background:linear-gradient(180deg,rgba(255,255,255,.45) 0%,rgba(255,255,255,.15) 20%,rgba(255,255,255,0) 40%,rgba(255,255,255,0) 60%,rgba(255,255,255,.15) 80%,rgba(255,255,255,.45) 100%);-webkit-mask:linear-gradient(#fff 0 0) content-box,linear-gradient(#fff 0 0);-webkit-mask-composite:xor;mask-composite:exclude;pointer-events:none}
.btn-wa svg{flex-shrink:0;fill:var(--wa)}
.btn-wa:hover{transform:translateY(-2px)}

/* ===== SUBPAGE HERO ===== */
.subhero{position:relative;overflow:hidden;padding:170px 28px 70px;text-align:center;border-bottom:1px solid hsl(var(--border)/.3)}
.subhero::before{content:'';position:absolute;inset:0;background:radial-gradient(ellipse 60% 80% at 50% -10%,var(--red-soft),transparent 60%);pointer-events:none}
.subhero .inner{position:relative;z-index:1;max-width:820px;margin:0 auto}
.subhero .crumb{font-size:13px;color:hsl(var(--muted));margin-bottom:20px}
.subhero .crumb a:hover{color:#fff}
.subhero h1{font-size:clamp(40px,6vw,74px);font-weight:600;letter-spacing:-2.6px;line-height:1.03}
.subhero p.lede{margin:22px auto 0;color:hsl(var(--muted));font-size:clamp(16px,2vw,19px);line-height:1.6;max-width:600px}
.subhero .actions{margin-top:34px;display:flex;gap:12px;justify-content:center;flex-wrap:wrap}

/* ===== SECTION HEAD ===== */
.sec{padding:100px 28px;border-bottom:1px solid hsl(var(--border)/.3);position:relative}
.sec-head{max-width:820px;margin:0 auto 56px;text-align:center}
.sec-head h2{font-size:clamp(30px,4.4vw,54px);font-weight:600;letter-spacing:-2px;line-height:1.06}
.sec-head p{margin-top:18px;color:hsl(var(--muted));font-size:17px;line-height:1.6}
.wrap{max-width:1140px;margin:0 auto}
.wrap-narrow{max-width:820px;margin:0 auto}

/* ===== FEATURE ROWS (detail service) ===== */
.frow{display:grid;grid-template-columns:56px 1fr;gap:22px;max-width:820px;margin:0 auto;padding:34px 0;border-top:1px solid hsl(var(--border)/.35);align-items:start}
.frow:first-of-type{border-top:none}
.frow .fico{width:56px;height:56px;border-radius:14px;display:flex;align-items:center;justify-content:center;background:var(--red-soft)}
.frow .fico svg{width:27px;height:27px;color:var(--red)}
.frow h3{font-size:22px;font-weight:600;letter-spacing:-.4px;margin-bottom:10px}
.frow p{color:hsl(var(--muted));font-size:15.5px;line-height:1.62;margin-bottom:14px}
.frow .chips{display:flex;flex-wrap:wrap;gap:8px}
.frow .chips span{font-size:12.5px;font-weight:500;color:hsl(var(--sub)/.85);background:rgba(255,255,255,.05);border:1px solid hsl(var(--border)/.5);padding:5px 12px;border-radius:100px}

/* ===== CARD GRID ===== */
.cgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;max-width:1140px;margin:0 auto}
.ccard{position:relative;border-radius:18px;padding:32px 28px;background:linear-gradient(180deg,rgba(255,255,255,.035),rgba(255,255,255,.008));border:1px solid hsl(var(--border)/.45);transition:transform .35s var(--ease),border-color .35s}
.ccard:hover{transform:translateY(-5px);border-color:hsl(var(--border)/.85)}
.ccard .cico{width:52px;height:52px;border-radius:13px;display:flex;align-items:center;justify-content:center;background:var(--red-soft);margin-bottom:20px}
.ccard .cico svg{width:26px;height:26px;color:var(--red)}
.ccard h3{font-size:19px;font-weight:600;letter-spacing:-.3px;margin-bottom:11px}
.ccard p{font-size:14.5px;line-height:1.58;color:hsl(var(--muted))}
@media(max-width:900px){.cgrid{grid-template-columns:1fr;max-width:460px}}

/* ===== PROCESS TIMELINE ===== */
.timeline{max-width:760px;margin:0 auto}
.tstep{display:flex;gap:28px;align-items:flex-start;padding:34px 0;border-top:1px solid hsl(var(--border)/.35)}
.tstep:first-child{border-top:none}
.tstep .tnum{font-family:"Instrument Serif",serif;font-style:italic;font-size:34px;color:var(--red);flex-shrink:0;width:52px;line-height:1}
.tstep h3{font-size:clamp(21px,2.4vw,28px);font-weight:600;letter-spacing:-.5px;margin-bottom:10px}
.tstep p{color:hsl(var(--muted));font-size:15.5px;line-height:1.62}

/* ===== FAQ ===== */
.faq-list{max-width:800px;margin:0 auto;border-top:1px solid hsl(var(--border)/.4)}
.faq-list details{border-bottom:1px solid hsl(var(--border)/.4);padding:24px 0}
.faq-list summary{font-size:17.5px;font-weight:600;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:20px;transition:color .2s}
.faq-list summary:hover{color:var(--red)}
.faq-list summary::-webkit-details-marker{display:none}
.faq-list summary .chev{flex-shrink:0;width:22px;height:22px;position:relative}
.faq-list summary .chev::before,.faq-list summary .chev::after{content:'';position:absolute;top:50%;left:50%;width:12px;height:2px;background:var(--red);border-radius:2px;transform:translate(-50%,-50%);transition:transform .28s}
.faq-list summary .chev::after{transform:translate(-50%,-50%) rotate(90deg)}
.faq-list details[open] summary .chev::after{transform:translate(-50%,-50%) rotate(0)}
.faq-list details p{margin-top:14px;color:hsl(var(--muted));font-size:15px;line-height:1.68;max-width:640px}

/* ===== CTA band ===== */
.cta-band{padding:120px 28px;text-align:center;position:relative;overflow:hidden}
.cta-band .inner{position:relative;z-index:1;max-width:760px;margin:0 auto}
.cta-band h2{font-size:clamp(34px,5.5vw,68px);font-weight:600;letter-spacing:-2.6px;line-height:1.02}
.cta-band p{margin:22px auto 0;color:hsl(var(--muted));font-size:18px;max-width:460px;line-height:1.55}
.cta-band .actions{margin-top:38px;display:flex;gap:12px;justify-content:center;flex-wrap:wrap}

/* ===== FOOTER ===== */
/* ===== FOOTER riche (compact) ===== */
footer{border-top:1px solid hsl(var(--border)/.3);padding:44px 28px 26px;position:relative;overflow:hidden}
footer::before{content:'';position:absolute;top:0;left:50%;transform:translateX(-50%);width:70%;height:1px;background:linear-gradient(90deg,transparent,hsl(var(--border)/.6),transparent)}
.foot-inner{max-width:1160px;margin:0 auto;display:grid;grid-template-columns:1.7fr 1fr 1fr 1fr;gap:36px}
.foot-brand .wordmark{font-size:21px;margin-bottom:12px;display:inline-block}
.foot-brand p{color:hsl(var(--muted));font-size:13px;max-width:280px;line-height:1.55;margin-bottom:14px}
.foot-legal-id{font-size:12px;color:hsl(var(--muted)/.85);line-height:1.55}
.foot-legal-id b{color:hsl(var(--sub));font-weight:600}
.foot-social{display:flex;gap:9px;margin-top:14px}
.foot-social a{width:34px;height:34px;border-radius:9px;border:1px solid hsl(var(--border)/.6);display:flex;align-items:center;justify-content:center;transition:border-color .25s,background .25s,transform .25s}
.foot-social a:hover{border-color:hsl(var(--border));background:rgba(255,255,255,.04);transform:translateY(-2px)}
.foot-social svg{width:16px;height:16px;fill:hsl(var(--sub))}
.foot-col h4{font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:hsl(var(--muted));margin-bottom:12px;font-weight:600}
.foot-col a{display:block;color:hsl(var(--sub));font-size:13.5px;padding:4px 0;transition:color .2s,padding-left .2s;position:relative}
.foot-col a:hover{color:var(--red);padding-left:5px}
.foot-bottom{max-width:1160px;margin:36px auto 0;padding-top:22px;border-top:1px solid hsl(var(--border)/.3);display:flex;justify-content:space-between;gap:12px 28px;flex-wrap:wrap;font-size:12.5px;color:hsl(var(--muted))}
.foot-bottom .legal-links{display:flex;gap:18px;flex-wrap:wrap}
.foot-bottom .legal-links a{color:hsl(var(--muted));transition:color .2s}
.foot-bottom .legal-links a:hover{color:#fff}
@media(max-width:900px){.foot-inner{grid-template-columns:1fr 1fr;gap:28px 24px}.foot-brand{grid-column:1/-1}}
@media(max-width:560px){.foot-inner{grid-template-columns:1fr 1fr;gap:24px 20px}.foot-brand{grid-column:1/-1}.foot-bottom{flex-direction:column;gap:12px;text-align:center;justify-content:center}.foot-bottom .legal-links{justify-content:center}}

/* ===== FAB ===== */
.fab{position:fixed;right:22px;bottom:22px;z-index:90;width:56px;height:56px;border-radius:50%;background:var(--wa);display:flex;align-items:center;justify-content:center;box-shadow:0 10px 30px -6px rgba(37,211,102,.5);transition:transform .3s;opacity:0;transform:translateY(20px) scale(.8);pointer-events:none}
.fab.show{opacity:1;transform:none;pointer-events:auto}
.fab:hover{transform:scale(1.08)}
.fab svg{width:30px;height:30px;fill:#fff}

/* ===== PORTFOLIO (trabajos) ===== */
.tg{max-width:1200px;margin:0 auto;display:grid;grid-template-columns:repeat(4,1fr);gap:24px;align-items:start}
.tcard{cursor:pointer;display:flex;flex-direction:column;gap:16px}
.tprev{position:relative;width:100%;aspect-ratio:4/5;border-radius:16px;overflow:hidden;background:#0d0d0d;border:1px solid hsl(var(--border)/.4);box-shadow:0 16px 40px -14px rgba(0,0,0,.7);transition:transform .4s var(--ease),box-shadow .4s,border-color .4s}
.tcard:hover .tprev{transform:translateY(-6px);box-shadow:0 28px 60px -16px rgba(0,0,0,.85);border-color:hsl(var(--border)/.9)}
.tprev iframe{position:absolute;top:0;left:0;width:1200px;height:1500px;border:0;transform-origin:top left;pointer-events:none;background:#fff}
.tprev .veil{position:absolute;inset:0;z-index:2;background:linear-gradient(to top,rgba(0,0,0,.32),transparent 42%);transition:background .4s}
.tcard:hover .tprev .veil{background:linear-gradient(to top,rgba(0,0,0,.12),transparent 55%)}
.tprev .badge{position:absolute;top:13px;left:13px;z-index:3;display:inline-flex;align-items:center;gap:7px;background:rgba(0,0,0,.62);backdrop-filter:blur(6px);border-radius:100px;padding:5px 12px;font-size:11px;font-weight:600;color:#fff;letter-spacing:.06em;text-transform:uppercase;white-space:nowrap}
.tprev .badge.web b{width:6px;height:6px;border-radius:50%;background:var(--red);animation:livep 1.8s ease-out infinite}
@keyframes livep{0%{box-shadow:0 0 0 0 rgba(230,57,31,.55)}70%{box-shadow:0 0 0 6px rgba(230,57,31,0)}100%{box-shadow:0 0 0 0 rgba(230,57,31,0)}}
.tprev .open{position:absolute;bottom:13px;right:13px;z-index:3;display:inline-flex;align-items:center;gap:7px;background:rgba(255,255,255,.14);backdrop-filter:blur(6px);border-radius:100px;padding:7px 14px;font-size:12.5px;font-weight:600;color:#fff;opacity:0;transform:translateY(6px);transition:opacity .3s,transform .3s}
.tcard:hover .tprev .open{opacity:1;transform:none}
.tmeta .cat{font-size:10.5px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--red);margin-bottom:6px}
.tmeta h3{font-size:16px;font-weight:600;letter-spacing:-.3px;line-height:1.25}
.tmeta .city{font-size:12.5px;color:hsl(var(--muted));margin-top:3px}
.tswipe{display:none;align-items:center;gap:8px;justify-content:center;margin-top:26px;color:var(--red);font-size:13px;font-weight:600;letter-spacing:.04em;text-transform:uppercase}
.tswipe svg{animation:swipeNudge 1.6s ease-in-out infinite}
@keyframes swipeNudge{0%,100%{transform:translateX(0)}50%{transform:translateX(5px)}}
@media(max-width:1020px){.tg{grid-template-columns:repeat(3,1fr);gap:22px;max-width:760px}}
@media(max-width:760px){
  .tg{display:flex;grid-template-columns:none;max-width:none;gap:0;overflow-x:auto;overflow-y:hidden;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:none;padding:6px 0 20px;scroll-padding-left:20px}
  .tg::-webkit-scrollbar{display:none}
  .tcard{scroll-snap-align:center;flex:0 0 66%;max-width:280px}
  .tcard:first-child{margin-left:20px}.tcard:last-child{margin-right:20px}
  .tswipe{display:flex}
}
@media(max-width:460px){.tcard{flex:0 0 74%}}
/* modal */
@keyframes mfade{from{opacity:0}to{opacity:1}}
/* ===== fade-in épuré (opacity + léger lift + blur qui se dissipe) ===== */
.fv{opacity:0;transform:translateY(18px);filter:blur(6px);transition:opacity .9s cubic-bezier(.22,.61,.36,1),transform .9s cubic-bezier(.22,.61,.36,1),filter .9s cubic-bezier(.22,.61,.36,1);will-change:opacity,transform,filter}
.fv.in{opacity:1;transform:none;filter:none}
/* cascade : les enfants directs d'un conteneur .fv-group entrent en décalé */
.fv-group>*{opacity:0;transform:translateY(16px);filter:blur(5px);transition:opacity .8s cubic-bezier(.22,.61,.36,1),transform .8s cubic-bezier(.22,.61,.36,1),filter .8s cubic-bezier(.22,.61,.36,1)}
.fv-group.in>*{opacity:1;transform:none;filter:none}
.fv-group.in>*:nth-child(1){transition-delay:.05s}
.fv-group.in>*:nth-child(2){transition-delay:.13s}
.fv-group.in>*:nth-child(3){transition-delay:.21s}
.fv-group.in>*:nth-child(4){transition-delay:.29s}
.fv-group.in>*:nth-child(5){transition-delay:.37s}
.fv-group.in>*:nth-child(6){transition-delay:.45s}
@media (prefers-reduced-motion:reduce){.fv,.fv-group>*{opacity:1;transform:none;filter:none;transition:none}}

/* ===== COMPOSANTS LP SERVICE ===== */
.svc-hero-ico{width:66px;height:66px;border-radius:18px;display:flex;align-items:center;justify-content:center;background:var(--red-soft);margin:0 auto 24px}
.svc-hero-ico svg{width:32px;height:32px;color:var(--red)}
.back-services{display:inline-flex;align-items:center;gap:8px;color:hsl(var(--muted));font-size:14px;font-weight:500;transition:color .2s;margin-bottom:18px}
.back-services:hover{color:#fff}
.back-services svg{width:16px;height:16px}
.split{display:grid;grid-template-columns:1fr 1fr;gap:56px;max-width:1040px;margin:0 auto;align-items:center}
.split .col h2{font-size:clamp(26px,3.4vw,40px);font-weight:600;letter-spacing:-1.5px;line-height:1.12;margin-bottom:18px}
.split .col p{color:hsl(var(--muted));font-size:16px;line-height:1.65}
.split .col p + p{margin-top:14px}
@media(max-width:900px){.split{grid-template-columns:1fr;gap:32px}}
.benefits{list-style:none;max-width:760px;margin:0 auto}
.benefits li{display:flex;gap:16px;align-items:flex-start;padding:20px 0;border-top:1px solid hsl(var(--border)/.35)}
.benefits li:first-child{border-top:none}
.benefits li .bchk{flex-shrink:0;width:26px;height:26px;border-radius:50%;background:var(--red-soft);display:flex;align-items:center;justify-content:center;margin-top:2px}
.benefits li .bchk svg{width:14px;height:14px;color:var(--red)}
.benefits li strong{display:block;font-size:17px;font-weight:600;letter-spacing:-.3px;margin-bottom:5px}
.benefits li span{color:hsl(var(--muted));font-size:15px;line-height:1.6}
.audience{display:flex;flex-wrap:wrap;gap:12px;justify-content:center;max-width:820px;margin:0 auto}
.audience span{font-size:15px;font-weight:500;color:hsl(var(--sub));background:rgba(255,255,255,.04);border:1px solid hsl(var(--border)/.5);padding:12px 22px;border-radius:100px}
.pillars{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;max-width:1000px;margin:0 auto}
.pillar{text-align:center;padding:32px 24px;border-radius:18px;background:linear-gradient(180deg,rgba(255,255,255,.03),rgba(255,255,255,.008));border:1px solid hsl(var(--border)/.45)}
.pillar .pi{width:48px;height:48px;border-radius:12px;background:var(--red-soft);display:flex;align-items:center;justify-content:center;margin:0 auto 18px}
.pillar .pi svg{width:24px;height:24px;color:var(--red)}
.pillar h3{font-size:18px;font-weight:600;letter-spacing:-.3px;margin-bottom:9px}
.pillar p{color:hsl(var(--muted));font-size:14px;line-height:1.55}
@media(max-width:900px){.pillars{grid-template-columns:1fr;max-width:440px}}

/* ===== ANTES / DESPUÉS (slider) ===== */
.ba{max-width:760px;margin:0 auto;position:relative;border-radius:20px;overflow:hidden;border:1px solid hsl(var(--border)/.5);box-shadow:0 24px 60px -20px rgba(0,0,0,.8);aspect-ratio:16/11;user-select:none;touch-action:none}
.ba-layer{position:absolute;inset:0;overflow:hidden}
.ba-layer .card{position:absolute;inset:0;width:100%;height:100%}
.ba-after{clip-path:inset(0 0 0 50%);z-index:2}
.ba-tag{position:absolute;top:14px;z-index:4;font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding:6px 13px;border-radius:100px;backdrop-filter:blur(6px)}
.ba-tag.before{left:14px;background:rgba(0,0,0,.6);color:#cfcfcf}
.ba-tag.after{right:14px;background:rgba(230,57,31,.9);color:#fff;z-index:4}
.ba-handle{position:absolute;top:0;bottom:0;left:50%;width:2px;background:#fff;z-index:3;transform:translateX(-1px);box-shadow:0 0 12px rgba(0,0,0,.5)}
.ba-grip{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:44px;height:44px;border-radius:50%;background:#fff;display:flex;align-items:center;justify-content:center;box-shadow:0 4px 16px rgba(0,0,0,.4);cursor:ew-resize}
.ba-grip:focus-visible{outline:3px solid var(--red);outline-offset:3px}
.ba-grip svg{width:22px;height:22px;color:#111}
/* carte anuncio (mock avec VRAIE photo) */
.anuncio{display:flex;flex-direction:column;background:#111}
.anuncio .photo{flex:1;position:relative;overflow:hidden;background-size:cover;background-position:center}
.anuncio .photo .ph-badge{position:absolute;top:0;left:0;right:0;bottom:0;display:flex;align-items:flex-start;padding:14px}
.anuncio .body{padding:16px 18px;background:#fff;color:#111}
.anuncio .body .row{display:flex;justify-content:space-between;align-items:baseline;gap:12px}
.anuncio .body h4{font-size:16px;font-weight:600;letter-spacing:-.3px;line-height:1.25;color:#111}
.anuncio .body .price{font-size:15px;font-weight:700;white-space:nowrap;color:#111}
.anuncio .body .price small{font-weight:400;color:#888}
.anuncio .body .meta{font-size:12.5px;color:#888;margin-top:5px}
.anuncio .body .rate{display:inline-flex;align-items:center;gap:4px;font-size:12.5px;color:#111;margin-top:8px;font-weight:600}
.anuncio .body .rate svg{width:13px;height:13px;fill:#111}
/* AVANT : vraie photo amateur */
.anuncio.before .photo{background-image:url("assets/airbnb-antes.webp")}
.anuncio.before .photo .ph-badge::after{content:'📱 foto de móvil';position:absolute;bottom:12px;left:12px;background:rgba(0,0,0,.55);color:rgba(255,255,255,.8);font-size:11px;padding:4px 9px;border-radius:5px;letter-spacing:.02em}
.anuncio.before .body h4{font-weight:400;color:#666}
/* APRÈS : vraie photo pro */
.anuncio.after .photo{background-image:url("assets/airbnb-despues.webp")}
.anuncio.after .ph-badge span{background:#fff;color:#111;font-size:11px;font-weight:700;padding:5px 11px;border-radius:100px;box-shadow:0 2px 8px rgba(0,0,0,.25)}
.ba-caption{max-width:760px;margin:22px auto 0;display:flex;gap:20px;flex-wrap:wrap;justify-content:center;text-align:center}
.ba-caption div{flex:1;min-width:200px}
.ba-caption .lbl{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;margin-bottom:6px}
.ba-caption .before .lbl{color:hsl(var(--muted))}
.ba-caption .after .lbl{color:var(--red)}
.ba-caption p{font-size:14px;color:hsl(var(--muted));line-height:1.55}
@media(max-width:560px){.anuncio.before .photo::after{font-size:10px}}

/* ---- mock LOGO (marca) ---- */
.mocklogo{display:flex;align-items:center;justify-content:center;flex-direction:column;gap:18px;width:100%;height:100%}
.mocklogo.before{background:#e9e9e9}
.mocklogo.after{background:#0e0e0e}
.mocklogo .lg{display:flex;align-items:center;gap:12px}
/* avant : logo cheap - texte comic déformé, couleurs criardes */
.mocklogo.before .lg{font-family:"Comic Sans MS","Chalkboard SE",cursive;font-size:clamp(26px,5vw,42px);font-weight:700;color:#2b6cb0;text-shadow:2px 2px 0 #f6ad55;transform:skewX(-6deg)}
.mocklogo.before .lg .dot{width:34px;height:34px;border-radius:50%;background:radial-gradient(circle at 30% 30%,#f56565,#c53030);border:3px solid #2b6cb0}
.mocklogo.before .tagline{font-family:"Comic Sans MS",cursive;font-size:12px;color:#718096;letter-spacing:0}
/* après : logo pro - wordmark épuré + monogramme */
.mocklogo.after .mono{width:52px;height:52px;border-radius:14px;background:linear-gradient(140deg,#f0f0f0,#c8c8c8);display:flex;align-items:center;justify-content:center;font-family:"Instrument Serif",serif;font-style:italic;font-size:30px;color:#111}
.mocklogo.after .lg{font-family:"Inter",sans-serif;font-size:clamp(24px,4.6vw,38px);font-weight:600;letter-spacing:-1.5px;color:#fff}
.mocklogo.after .lg b{font-weight:700}
.mocklogo.after .tagline{font-family:"Inter",sans-serif;font-size:11px;letter-spacing:.32em;text-transform:uppercase;color:#8a8a8a}

/* ---- mock WEB (paginas-web) ---- */
.mockweb{width:100%;height:100%;display:flex;flex-direction:column;overflow:hidden}
.mockweb .bar{height:26px;flex-shrink:0;background:#dcdcdc;display:flex;align-items:center;gap:5px;padding:0 10px}
.mockweb .bar i{width:8px;height:8px;border-radius:50%;background:#b0b0b0;display:block}
.mockweb .bar .url{margin-left:8px;height:12px;flex:1;border-radius:6px;background:#c4c4c4;max-width:60%}
.mockweb .screen{flex:1;overflow:hidden;position:relative}
/* avant : web moche - fond criard, sections en vrac */
.mockweb.before .screen{background:#fffbe6}
.mockweb.before .wh{height:34px;background:#1a1aff;display:flex;align-items:center;justify-content:center;color:#ff0;font-family:"Times New Roman",serif;font-weight:700;font-size:15px}
.mockweb.before .wb{padding:14px}
.mockweb.before .wb .t{height:12px;background:#d00;width:70%;margin-bottom:9px;border-radius:2px}
.mockweb.before .wb .l{height:8px;background:#999;width:100%;margin-bottom:6px;border-radius:2px}
.mockweb.before .wb .l:nth-child(3){width:88%}.mockweb.before .wb .l:nth-child(4){width:94%}
.mockweb.before .wb .btn{margin-top:12px;display:inline-block;background:lime;color:#00f;font-family:"Comic Sans MS",cursive;font-size:11px;font-weight:700;padding:6px 14px;border-radius:2px;border:2px outset #0a0}
/* après : web propre - noir/blanc, hiérarchie claire */
.mockweb.after .screen{background:#fff}
.mockweb.after .wh{height:40px;background:#111;display:flex;align-items:center;padding:0 16px;gap:auto;justify-content:space-between}
.mockweb.after .wh .brand{color:#fff;font-weight:700;font-size:12px;letter-spacing:-.02em}
.mockweb.after .wh .nav{display:flex;gap:10px}
.mockweb.after .wh .nav span{width:22px;height:5px;background:#555;border-radius:3px;display:block}
.mockweb.after .wb{padding:20px 18px}
.mockweb.after .wb .t{height:15px;background:#111;width:64%;margin-bottom:11px;border-radius:3px}
.mockweb.after .wb .s{height:9px;background:#bbb;width:82%;margin-bottom:7px;border-radius:3px}
.mockweb.after .wb .btn{margin-top:14px;display:inline-block;background:var(--red);color:#fff;font-family:"Inter",sans-serif;font-size:11px;font-weight:600;padding:8px 18px;border-radius:100px}

/* ---- mock AD (publicidad-meta) ---- */
.mockad{width:100%;height:100%;background:#fff;display:flex;flex-direction:column}
.mockad .top{display:flex;align-items:center;gap:9px;padding:12px 14px}
.mockad .top .av{width:34px;height:34px;border-radius:50%;flex-shrink:0}
.mockad .top .nm{height:9px;width:90px;border-radius:3px;margin-bottom:5px}
.mockad .top .sp{height:7px;width:56px;border-radius:3px}
.mockad .img{flex:1;position:relative;overflow:hidden}
.mockad .cap{padding:11px 14px 14px}
.mockad .cap .cta{display:inline-flex;align-items:center;gap:6px;font-size:11px;font-weight:600;padding:7px 15px;border-radius:7px}
/* avant : ad fade - photo terne, texte plat, cta gris */
.mockad.before .top .av{background:#c9c9c9}
.mockad.before .top .nm,.mockad.before .top .sp{background:#d5d5d5}
.mockad.before .img{background:linear-gradient(160deg,#8a8f94,#5c6166);filter:grayscale(.5) brightness(.85)}
.mockad.before .img::after{content:'Foto de stock aburrida';position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);color:rgba(255,255,255,.55);font-size:11px;white-space:nowrap}
.mockad.before .cap{color:#888}
.mockad.before .cap .txt{height:8px;width:75%;background:#d5d5d5;border-radius:3px;margin-bottom:10px}
.mockad.before .cap .cta{background:#e2e2e2;color:#999}
/* après : ad punchy - photo vive, hook, cta rouge */
.mockad.after .top .av{background:linear-gradient(135deg,var(--red),#8a1e0f)}
.mockad.after .top .nm{background:#333}.mockad.after .top .sp{background:#c00}
.mockad.after .img{background:linear-gradient(150deg,#ff8a5c 0%,#e8794a 40%,#b8532f 100%)}
.mockad.after .img::before{content:'';position:absolute;inset:0;background:radial-gradient(circle at 68% 28%,rgba(255,255,255,.4),transparent 46%)}
.mockad.after .img .hook{position:absolute;left:12px;bottom:12px;right:12px;color:#fff;font-family:"Inter",sans-serif;font-weight:800;font-size:clamp(15px,3vw,21px);letter-spacing:-.5px;line-height:1.1;text-shadow:0 2px 12px rgba(0,0,0,.4)}
.mockad.after .cap .txt{height:8px;width:70%;background:#333;border-radius:3px;margin-bottom:10px}
.mockad.after .cap .cta{background:var(--red);color:#fff}
@media(max-width:560px){.mockad.before .img::after{font-size:9px}}

/* ---- mock PHOTO plein cadre (contenido + planos) ---- */
.mockphoto{width:100%;height:100%;background-size:cover;background-position:center;position:relative}
.mockphoto .tag-lo{position:absolute;bottom:12px;left:12px;background:rgba(0,0,0,.6);color:rgba(255,255,255,.85);font-size:11px;padding:4px 10px;border-radius:5px;letter-spacing:.02em;backdrop-filter:blur(4px)}
.mockphoto .tag-hi{position:absolute;top:12px;left:12px;background:#fff;color:#111;font-size:11px;font-weight:700;padding:5px 11px;border-radius:100px;box-shadow:0 2px 8px rgba(0,0,0,.2)}
.mockphoto.c-antes{background-image:url("assets/contenido-antes.webp")}
.mockphoto.c-despues{background-image:url("assets/contenido-despues.webp")}
.mockphoto.p-antes{background-image:url("assets/planos-antes.webp");background-color:#fff}
.mockphoto.p-despues{background-image:url("assets/planos-despues.webp")}

/* ===== responsive ===== */
@media (max-width:1020px){.nav-links{display:none}.burger{display:flex}}
@media (max-width:760px){
  .subhero{padding:130px 20px 56px}
  .sec{padding:70px 20px}
  .cta-band{padding:80px 20px}
  .frow{grid-template-columns:1fr;gap:16px}
  .frow .fico{margin-bottom:2px}
  footer{padding:44px 20px 32px}.foot-cols{gap:36px}
}

/* ===== BANNER COOKIES (petit, bas gauche) ===== */
.ck-banner{position:fixed;left:16px;bottom:16px;z-index:200;max-width:300px;background:rgba(14,14,16,.96);backdrop-filter:blur(14px);border:1px solid hsl(var(--border)/.5);border-radius:14px;padding:14px 15px 13px;box-shadow:0 16px 40px -12px rgba(0,0,0,.7);font-size:12.5px;line-height:1.5;color:hsl(var(--muted));transform:translateY(16px);opacity:0;pointer-events:none;transition:opacity .45s var(--ease),transform .45s var(--ease)}
.ck-banner.show{transform:none;opacity:1;pointer-events:auto}
.ck-banner p{margin:0 0 10px}
.ck-banner a{color:#fff;text-decoration:underline;text-underline-offset:2px}
.ck-row{display:flex;gap:8px}
.ck-row button{flex:1;font-family:inherit;font-size:12px;font-weight:600;padding:8px 10px;border-radius:8px;cursor:pointer;border:1px solid transparent;transition:opacity .2s,background .2s}
.ck-acc{background:var(--red);color:#fff}
.ck-acc:hover{opacity:.9}
.ck-rej{background:transparent;border-color:hsl(var(--border)/.7);color:hsl(var(--muted))}
.ck-rej:hover{color:#fff;border-color:#fff}
@media(max-width:560px){.ck-banner{left:12px;right:12px;bottom:12px;max-width:none}
}

@media(max-width:820px){
      }